What is it and do you need one?

Marty Batteen

What is customer engagement? Customer engagement is about connecting beyond the obvious touchpoints in your customer journey. It is an ongoing relationship between the brand and the consumer that goes beyond transactions. A customer engagement platform is the tool designed to help manage this relationship. Customer engagement is not about […]

WaPo Opinion names six to leadership team

Marty Batteen

The following excerpt was sent out: Washington Post Opinion Editor David Shipley named new leaders in the opinion section, promoting and introducing key roles helping to drive the evolution of one of the industry’s most innovative opinions departments. The opinion section will now have four deputy opinion editors with new […]

What Does the Road Ahead Look Like?

Marty Batteen

Each quarter, the Market Pulse Report issues a report revealing information about market conditions. The report is supported by M&A Source and the International Business Brokers Association and focuses on Main Street businesses (with values up to $2MM) and the lower middle market (values between $2MM and $50MM). The data […]